Please note – All our stores will be closed this Friday June 28th to allow our staff to celebrate Matariki with their families. – Weekend opening hours are normal hours
Please note – All our stores will be closed this Friday June 28th to allow our staff to celebrate Matariki with their families. – Weekend opening hours are normal hours
Shop By Category Digital Cameras Mirrorless System Cameras
Pairing flagship DNA with unprecedented film simulation access, FUJIFILM introduces the black X-T50 Mirrorless Camera. With its dedicated film simulation dial, this is an obvious choice for those looking to explore the full potential of FUJIFILM's numerous film replications, which includes the brand's latest REALA ACE. Many of the same features offered by the X100VI are available with the X-T50, including the same 40.2-megapixel X-Trans CMOS 5 HR sensor and X-Processor 5 combination. However, this camera provides the added benefit of being able to interchange lenses. With its lightweight and streamlined design, the X-T50 is travel-friendly and delivers impressive photo and video with the full realm of film simulation at your fingertips.
40.2MP X-Trans CMOS 5 HR Sensor & X-Processor 5
At the heart of the X-T50 is the 40.2MP X-Trans CMOS 5 HR sensor, which is the same one used in the FUJIFILM X100VI. Pairing it with the X-Processor 5 results in detail-rich imagery, optimized camera performance, and reduced power consumption. With its impressive AF algorithm and utilization of AI technology, this camera processor broadens its range of recognizable subjects. Accurate tracking of animals, birds, vehicles, and more is achieved, even in low-light conditions.
Dedicated Film Simulation Dial
With it being the first X-Series camera to feature a dial dedicated to FUJIFILM's film simulation, the X-T5 is optimized for users who want to quickly adjust the style of their images instead of navigating through menus. While the dial provides access to numerous film style options, there are also custom notches that can be assigned based on your preferences.
X-Series Lens Support, 1.4x & 2x Digital Teleconverter
Aside from having access to all X-series lenses, this camera also features a 1.4x and 2x digital teleconverter for expanding your framing capabilities.
Additional Benefits
Native frame.io camera to cloud integration
6.2K/30P, 4K/60P, FHD/240P, 4:2:2 10-bit video
Up to seven stops of in-body image stabilization
Remodeled hand grip with a more curved design for precision handling
FUJIFILM XF 16-50mm f/2.8-4.8 R LM WR Lens
All-Encompassing Range
Well-suited for countless shooting scenarios, the XF 16-50mm f/2.8-4.8 R LM WR Lens from FUJIFILM offers striking image quality and a broad zoom range. A full-frame equivalence of 24-76mm is given, making this lens ideal for general shooters who regularly capture various subjects. A bright maximum f/2.8 aperture allows shooting in dim conditions and also provides flattering bokeh for portraits and detail shots.
Lens Construction
Featuring an internal zooming mechanism, the XF 16-50mm f/2.8-4.8 maintains an overall compact build. When paired with a travel-friendly camera body, such as the X-T50, an optimal setup is created that you can take anywhere without fatigue. The optical design includes three extra-low dispersion and three aspherical elements to reduce aberrations, create sharper images, and allow for a lighter weight. Additionally, this lens is weather resistant, increasing its resilience while out in the field.
Linear Motor AF System
Driving lens focusing is a linear AF motor that ensures rapid and quiet performance with impressive tracking and subject detection, which benefits still shooting and video capturing alike.
Additional Lens Features
58mm filter thread
Minimum focusing distance: 9.45"
Rounded 9-blade diaphragm
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